Just Clear
Growing and developing a brand over a ten year period.
![jc.web.wide1.jpg](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1601117196706-D02N7Q3ND8HURZASWDPB/jc.web.wide1.jpg)
Just Clear is a full-service junk removal business, offering an exceptional level of customer service with an emphasis on being eco-friendly. Their long terms mission is to become a zero to landfill business.
![jc.web.1.jpg](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1601117549945-SPO7470WLMGIYP2ZZNDT/jc.web.1.jpg)
![jc.web.2.jpg](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1601117551891-LVHKP9Y0S1SBJ05MVM7G/jc.web.2.jpg)
![jc.web.3.jpg](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1601118516200-8LX165238Q6JIR3A3SPK/jc.web.3.jpg)
![jc.web_13.jpg](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/49f5ace6-471b-46e3-b934-39c27b6fffc1/jc.web_13.jpg)
![justclear.gif](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1593262913181-3AVZNBRCFKGCXASK5K0P/justclear.gif)
Make more room for you.
We developed an idea for the business which was summed up by the strapline ‘make more room for you’. A messaged based visual system created a distinctive look and feel which was enhanced by the use of a hand written typography. The messages are compliment by a fresh bright colour palette of blue and green.
The Just Clear brand mark is usually integrated into the messaging system where it forms a call to action.
![jc.web.10.jpg](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1601118777792-N3250ZGWZ6WT3LF5PKBQ/jc.web.10.jpg)
![jc.web.8.jpg](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1601118770782-JP95KLEI5PM62P4I86MF/jc.web.8.jpg)
![jc.web.9.jpg](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1601118775644-OPLRR0EN2Y7HTHD65UQ3/jc.web.9.jpg)
![jc.web.11.png](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1601118801079-696WK31L76JRM69MREC8/jc.web.11.png)
We have recently developed a new sub-brand ‘Just Clear Skip Bags’. This extends the overall offer, and will compete head on with established brands such as Hippo.
![jc.web.12.jpg](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1601119096296-8KYG901QY90KSQOM5D7S/jc.web.12.jpg)
![jc.web.6.jpg](https://images.squarespace-cdn.com/content/v1/5e7c92000df0cf201a9aae1d/1601119111657-0UMAYRK2WQN4KNDLB774/jc.web.6.jpg)
Brand Strategy | Naming | Visual Identity | Communication Design | Website Design | Social Media Toolkit | UX & UI Design | Advertising